(fig) ? Preis m; in any way costs, at any cost ? um jeden Preis; Regardless of the cost ? kostet es, was es wolle; in the cost of one’s well being/job/marriage and many others ? auf Kosten seiner Gesundheit/Stelle/Ehe and so on; at fantastic/small personal cost ? unter großen/geringen eigenen Kosten; he discovered to his cost that … ? er macht